Navigating the complexities of route-to-market for beverage companies in Spain![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
The importance of last-mile delivery for the convenience channel in the United States![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
Japan's vending machine wonderland: A marvel of innovation and convenience![]()
Globalpraxis Partners
The private label revolution: Changing the retail game in Chile![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
Crafting the optimal picture of success: A multichannel strategy for consumer goods companies![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
Turning the tide: How cable TV can conquer churn![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
When products rebel: Unintended uses that actually work![]()
Philippe Marmara, Jean-Paul Evrard, and Xavier Gargallo
